in one of its blogs, predicted, “chatbots in e-commerce would tackle 85% of customer service interactions by 2020,”, the industry must get ready for this revolution.
According to Statista, ecommerce sales will reach $4.5 trillion worldwide by 2021.
However, these promising statistics are masked from extensive pressure under which the industry is rolling. Companies in the segment experiencing fierce competition and revenues are generated from tight margins that are strategically introduced to consumers now and then. While consumer demand is growing day by day, it is making life tough for the companies who operate in this segment.
The way consumer expectations and competition is increasing in today’s era, there are only two ways of being successful in the ecommerce:
1. Maximizing Capabilities
2. Beat Competition
Technology plays a significant role in ecommerce, and yet again, it has introduced a powerful tool that if used precisely, could help companies increase sales, cut costs and vastly improve the customer experience. The powerful tool is Chatbots for E-commerce.
What is A Chatbot and What It Do?
In a continued effort to design tools that simplify the user experience with the businesses, now we have chatbots that are not just available but hit the market profoundly. Chatbots and voice bots are industries newest tools. Chatbots and voice bots present conversational UI that effectively simplify conversation between computers and humans.
A chatbot can simulate a conversation or chat with a user as a human does. Based on AI and powered by NLP, these tools can simulate the most advanced and promising expressions in messaging apps, websites, mobile apps, or through the telephone. Though the basic concept of a chatbot is formulating answers to questions asked by a human.
But a shift from UI to Conversational UI due to AI, ML, DL, and NLP allows chatbots to be rational and contextually aware. It gives the privilege of interacting with the computer on human terms.
Here Are Some Of Our Ecommerce Chatbot Examples
Auto repair center is a repair auto parts had introduced the messaging app as Brand’s chatbot in 2018. The company has successfully experience increased user acquisition with its chatbot.
How To Make Chatbots For E-commerce?
There are three ways companies in the e-commerce segment can consider for chatbot application development for themselves.
1. Go With Easy Way
It means to develop an artificial intelligence based virtual assistant via chatbot development website. There are low-or-no-code options available for users to select. These websites usually provide chatbot integration support for your website. Their talking robot comes with some pre-built features that help prompts the site visitor through simple taps and solve their basic queries.
2. Intermediate Option
How can we forget Facebook Messenger to build a chatbot? Possibly the most common method early adopters have chosen, having a talking robot for business on Facebook Messenger is still the right choice for companies, big and small. The social media giant provides complete guide and other required material to build and integrate artificial intelligence based chatbot online.
3. Hard But Highly Useful Business Solution
Developing a chatbot from scratch is hard, but its rewards are just incredible. To build custom talking bot, one can hire chatbot developers from reputed and experienced bot development companies.
When you appoint professional developers, they solely focus on business needs, give your talking robot a personality that converses in tune with the brand’s tone and flow. When you opt for custom bots development services, you can control everything that means creating a custom feature for the users, and more options.
Handy Tip When You Develop Chatbots for E commerce in Any Format
Although there are options provided to develop a right chatbot for ecommerce business, still you must adhere to some tips such as:
1. Chatbot Should Not Sound Robotic
Though your chatbot is a software program, it shouldn’t seem like one. Use NLP and AI to make it respond human-like to enhancing user engagement.
2. Always Follow: Build, Train, Deploy, Track
Chatbots are available between us from almost four years, but technologies behind it are still evolving. Thus the scope of improvement is always there for companies. Regardless of the platform you choose to launch your chatbot, you must focus on the process to – build, train, deploy, and track the chatbot for its performance while human interaction.
Asking feedback from users about their experience after every conversation is an excellent chance for improving every area of services offered through the chatbot window like browsing of products, customer support, complete the payment, personalized recommendations, order notifications and so on.
Are you ready to build a chatbot for your e commerce?
The primary role to build a chatbot for ecommerce is to bring value to the customers. With the experience under belt, bot development companies can provide customers with the best e-commerce chatbot features.